News

13.11.2019

AVA COSMETIC LABORATORY PRESENTS ITS NEW PRODUCTS - TARGI KIELCE IS THE SHOWCASE

A unique range of cosmetics based on proprietary recipes, natural and organic ingredients will be available at the ECO-STYLE fair

Natural, organic cosmetics showcased at Targi Kielce
Natural, organic cosmetics showcased at Targi Kielce

Aloe Organic: the aloe and fig prickly pear power in action

Organic certified – as natural as cosmetics may be.

The Aloe Organic series contains select natural oils and active ingredients coming from organic farming. The ingredients efficiently soothe skin irritation, slow down skin ageing, and have intensive skin hydrating, firming and revitalizing properties. The product formulations are based on a combination of aloevera butter and organic aloe vera leaf juice with added fig opuntia extract.  This is the latest line of  organic series - ECOCERT certified cosmetics.

Why prickly pear and aloevera are the right choice? 

Long before America was discovered by Christopher Columbus, prickly pear was used by indigenous Indians. They used prickly pear  as medicines and for beautifying purposes. Prickly pears offer antioxidant properties, they are rich with vitamin C, calcium and phosphorus.  Prickly pear extract - benefits 4 in 1 product.  It soothes irritated skin, deeply moisturises, firms the skin and smooths wrinkles -  in combination with pure  Aloe Vera extract the formulation regenerates the epidermis, nourishes and restores a healthy, young look.  The ancient Egyptians used aloevera, both for healing wounds and for cosmetics.  Cleopatra's eyes’ glitter is said to have been the result of aloe eye drops. Nefretete's skin beauty was the result of aloe pulp and milk baths.

Uniqueness of the Aloe Organic series - what is it attributed to?

Extremely effective ingredients of natural origin -  this is the answer.

Nutritional properties, minerals and vitamins A, E, C richness - this composition protects skin against harmful environmental factors.  This line offers  antibacterial, anti-acne, regenerating effects. Aloes supports skin-healing, stimulates microcirculation, offers strong antioxidant properties.  Anti-agening effect delays the ageing process and stimulates collagen-producing cells in the skin.

Prickly pear fig, just like aloevera  is rich in vitamins (A, E, C, B1, B6) and microelements (calcium, magnesium, potassium, iron). Organic acids (malic, lactic, succinic), which support nutrition and regeneration of dry skin come in abundance too.

A mixture of vegetable oils: macadamia, olive, squalan and aloe butter for a better skin moisture, lipid layer regeneration, better epidermis. No greasy film.

Extracts of chamomile, green tea and lavender water - the series formulations have them all for a strong soothing, antibacterial effect and sebum secretion regulation.

The day cream is enriched with sodium PCA - a moisturising ingredient which reduces transepidermal water loss, softens and smoothes the skin.

The night cream contains phytic acid - an antioxidant that brightens discolourations.   The secret of the serum - the addition of beta glucan. This soothing ingredient  strengthens the skin's immune system and reduces redness  - and there is much more to that. A strong anti-wrinkle effect.

The concentrated eye cream moisturises, rejuvenates and replenishes the delicate under-the-eyes skin.

The whole cosmetics portfolio on show at Targi Kielce - 30 November to 1 December. Join us for the  II ECO-Ecological Products Exhibition ECO-STYLE - a part of the  SLOW LIFE.

(AO)


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